Pure gold is a metal that always has a yellow hue and is too soft to be intensively used for jewellery. Pure gold rings (24 carats) would scratch and dent in no time. Therefore, gold is melted with other metals to produce a more robust, durable result.

But what is red gold? Similar to yellow gold  and white gold, red gold is an alloy of the pure gold element, with a few other metals added, primarily silver and copper that lends the red gold its fabulous pink/pearl colour.

What is the composition of red gold? The gold, copper and silver ratio ultimately determines the colour of the jewellery. For example, a deep red gold 18 carat (ct) item of jewellery comprises 75% gold and 25% copper, whereas a rosier item of jewellery will comprise, say, 75% gold, 20% copper and 5% silver. Every goldsmith has their unique mix they adhere to.

The red gold trend is nothing new. Its muted, romantic appearance made the precious metal extremely popular in Victorian England, as well as during the Roaring Twenties. Currently it is all the rage with millennials as the charm and warmth of red gold is perceived as a backlash to the minimalism that prevailed around the turn of the century. It embodies optimism, creativity and individuality.

There are several good reasons to choose red gold jewellery. Whether you favour its aesthetic appeal, appreciate its historical value, or are drawn to its impressive craftsmanship, red gold offers something special for everyone. Let's delve into some compelling reasons to add red gold jewellery to your collection:

• Unique aesthetic appeal: red and gold jewellery suits everyone really well. Whereas yellow gold is usually recommended for people with a warm, yellow skin tone and white gold accentuates a cooler, pink undertone, red gold complements both.


• Outstanding durability: red gold will not lose its lustre. The copper in the alloy helps make red gold jewellery durable. Indeed, copper is a highly robust metal. This means red gold is relatively scratch-resistant and can take a knock or two. A repolish may be required from time to time, but generally speaking, red gold is regarded as an excellent choice for people with an active lifestyle.


• Uniquecolour: whilst yellow gold boasts a traditional, timeless appearance, white gold is somewhat more contemporary, and red gold has a subtle, romantic, feminine aura. Red gold is a conscious choice.


• Allergy-friendly: red gold is also perfect for people who are allergic to nickel; around 10% of the population in fact.

There's no reason of course why you can't combine different precious metals; so-called stackable rings have been popular for a long time now and can reflect your distinctive style perfectly.

In conclusion, red gold jewellery presents an exquisite option for various accessories, each carrying its unique charm.

Red gold engagement rings

For those looking to make a lifelong commitment, red gold engagement rings offer a romantic and sophisticated choice, symbolising eternal love with their warm hues.

Red gold earrings

Red gold earrings, whether dainty studs or dramatic chandeliers, provide a versatile addition to any jewellery collection, seamlessly transitioning from casual to formal settings.

Red gold necklaces

Red gold necklaces, from elegant pendants to statement pieces, can elevate any ensemble with a touch of vintage allure.

Red gold bracelets

Finally, red gold bracelets, whether intricate bangles or simple chains, add a refined elegance to both everyday wear and special occasions.

Ready to explore the world of red gold jewellery? Discover our exclusive collection and experience the luxury and sustainable craftsmanship that sets BAUNAT apart.

Read the blogs below to find out about other precious metals besides red gold, and which ones will complement you to perfection. Read all about their different attributes and how to wear and combine your jewellery.

• Classic yellow gold jewellery: what should I look out for?


• Contemporary platinum: for me?


• The attributes of white gold and the background of this precious metal


• White gold or platinum: how do I understand the difference?