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Rare pink diamond as safe investment for the super-rich

The world’s elite is now investing its millions in rare coloured diamonds, a stable and alternative investment. They look at a coloured diamond as a reliable, tangible, investment they can use to show off their wealth. Coloured diamonds in general, but pink diamonds in particular have shown a tremendous increase in value over the past 10 years. In 2002, the average price per carat for a pink diamond was around $ 13.000,- and this year the price peaked at $ 78.000,- per carat. That is a rise of 20% per year thanks to the ever rising demand for coloured diamonds proving that pink diamonds are a girl’s best friend.

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Why are pink diamonds becoming the ultimate investment for the wealthy elite?

Pink diamonds have emerged as a remarkable investment vehicle for the ultra-wealthy, showing exceptional value growth over the past decade. From 2002 to recent years, the average price per carat skyrocketed from $13,000 to $78,000 - an impressive 20% annual increase. This dramatic rise is exemplified by the Graff Pink, a 24.78-carat diamond that sold for €43 million at Sotheby's Geneva. Chinese investors particularly favor pink diamonds from Australia's Argyle mine, often choosing them over traditional investments like real estate or stocks. Experts now rank colored diamonds among the safest investment options, second only to gold, making them both a status symbol and a secure store of wealth.

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Record high prices are quite common at the moment. The Graff Pink, a very rare 24.78 carat intense pink diamond, sold by Sotheby’s in Geneva for a whopping 43 million euros, setting an absolute world record. Especially pink diamonds from the Argyle mine in Australia are coveted. The Chinese are hoarding them as if their lives depended on it. Instead of putting their money in real estate or stocks, they invest their capital, sometimes all of it, in coloured diamonds. Inarguably a sensible decision, since coloured diamonds are seen as one of the safest investments at the moment, followed closely by gold.

All different diamond colours you can find here. We will gladly help you choose the right color for you and advise you on your investment.

  • Fabienne Rauw

  • BAUNAT Antwerp

  • Fabienne, manager of the German market is able to guide every client with finding the right jewel. She takes care of most of the German orders, but also takes other task on her plate. Thanks to her six  years of experience at BAUNAT she acquainted well with the product and the marketing around it. Her degree in PR ensures that BAUNAT is well presented across all media channels. For anyone looking into a new investment opportunity, Fabienne is the perfect guide in this process. No question will be left unanswered, and she will help you every step of the way.

    Selected Bespoke Projects

    • Eternal Bloom bespoke engagement concept - Role: project lead for client briefing and prototype coordination. Fabienne translated personal design references into a 3D-printed prototype, supervised stone selection and ensured the finished piece matched the client’s vision and comfort preferences.

    • Personalized anniversary necklace - Role: design coordinator and quality overseer. She managed the custom design process from the initial sketch to final polishing, liaising between client and workshop to preserve proportions and finish.

    • Reimagined heirloom ring restoration and redesign - Role: client consultant and technical coordinator. Fabienne guided the client through options to modernize setting details while keeping sentimental elements, delivering a wearable result that respected the original piece.

    Her hands-on involvement in bespoke commissions ensures each custom order has a clear brief, careful prototype review and close follow-up with the workshop, so clients receive a tailored jewel that meets both aesthetic and practical expectations.

    Professional enquiries

    For speaking engagements, press requests or research collaborations, please send your message to BAUNAT’s communications team with the subject line: "Fabienne Rauw  -  Professional Enquiry." Include a brief description of the request and any relevant dates or documents. The communications team will route enquiries to Fabienne and provide guidance on next steps.

Fabienne, manager of the German market is able to guide every client with finding the right jewel. She takes care of most of the German orders, but also takes other task on her plate. Thanks to her six  years of experience at BAUNAT she acquainted well with the product and the marketing around it. Her degree in PR ensures that BAUNAT is well presented across all media channels. For anyone looking into a new investment opportunity, Fabienne is the perfect guide in this process. No question will be left unanswered, and she will help you every step of the way.

Selected Bespoke Projects

• Eternal Bloom bespoke engagement concept - Role: project lead for client briefing and prototype coordination. Fabienne translated personal design references into a 3D-printed prototype, supervised stone selection and ensured the finished piece matched the client’s vision and comfort preferences.

• Personalized anniversary necklace - Role: design coordinator and quality overseer. She managed the custom design process from the initial sketch to final polishing, liaising between client and workshop to preserve proportions and finish.

• Reimagined heirloom ring restoration and redesign - Role: client consultant and technical coordinator. Fabienne guided the client through options to modernize setting details while keeping sentimental elements, delivering a wearable result that respected the original piece.

Her hands-on involvement in bespoke commissions ensures each custom order has a clear brief, careful prototype review and close follow-up with the workshop, so clients receive a tailored jewel that meets both aesthetic and practical expectations.

Professional enquiries

For speaking engagements, press requests or research collaborations, please send your message to BAUNAT’s communications team with the subject line: "Fabienne Rauw  -  Professional Enquiry." Include a brief description of the request and any relevant dates or documents. The communications team will route enquiries to Fabienne and provide guidance on next steps.